Il Second Hand Svaluta la Tua Boutique #secondhand #vintage #modasosteni...

https://youtube.com/watch?v=Y5peAe_crUY&si=LXlEwQX0JxHCRBof

Submitted October 1, 2026 at 11:15AM by Aurorecarmalvintage https://ift.tt/mCiHM6l

Skin safe, sustainable, current.

https://ift.tt/rOiP6Dx

Submitted October 1, 2026 at 09:08AM by _thisisanadventure_ https://ift.tt/blfozqB

Colourful durable socks

which brands to look for?
I have been using uniqlo, but they get holes very easily.
i need mostly cotton %, one coloured and possible to get in europe

Submitted October 1, 2026 at 03:42AM by FayAskeladden https://ift.tt/0hAEiHJ

Is 2026-27 a bad time to launch an ethical clothing brand? Looking for brutally honest opinions.

Hi, I (mid 30s F) am working on launching a new Indian clothing brand and would love some honest perspectives from people who have either built consumer brands, work in fashion/D2C or simply buy from newer Indian brands.

I’m intentionally leaving out the brand name because I’m looking for an unbiased view of the business.

It’s a premium-ish sustainable apparel brand built around nature, wildlife. The idea is to create contemporary everyday clothing that uses the story of endangered species and Indian art traditions as a design language rather than making “sustainability” the only thing the customer is buying.

The initial collection is fairly small, around 16-18 SKUs in total comprising men and women both.
The products are made using materials such as hemp, recycled cotton and other lower-impact fabrics, with azo-free dyes where possible.
The aesthetic is contemporary/minimal rather than overtly “eco” or bohemian.

The target customer
Primarily urban Indian consumers, roughly 25-50 who:
already spend on better-quality apparel,
are reasonably environmentally conscious but aren’t necessarily hardcore sustainability shoppers,
care about design/story/uniqueness,
are willing to pay a premium for something they like,
tend to buy clothing every few months rather than every week

The expected average selling price is around ₹3k-4K per garment.

The longer-term idea is to build a broader lifestyle brand around how we live and how we interact with nature, rather than remain just another sustainable clothing label.

The business
This isn’t a hobby project, there’s an intention to build it into a meaningful D2C business.
But that’s also what makes me nervous about the timing. I’m reading reports about general economic slow down, people reducing discretionary spends.

We’re looking at:
relatively high-quality/specialised fabrics
small initial production runs
premium pricing
relatively low SKU count initially
primarily D2C distribution
significant investment required in brand building, content and customer acquisition
conservation/environmental initiatives built into the brand proposition

My biggest question is whether the Indian consumer is currently willing to pay ₹3K-ish for an unfamiliar sustainable Indian clothing brand, particularly when there are now so many D2C fashion brands competing for attention.

So, if you were advising me:
Would you launch this in India in 2026?
And more importantly:
Is the sustainable/ethical fashion market actually growing meaningfully, or is it mostly an affluent niche?
Is ₹3k-4K a realistic price point for a new unknown brand?
Would you build the proposition around sustainability, design, wildlife/conservation, or something else?
What do you think is the biggest risk - customer acquisition, pricing, repeat purchase, differentiation, or margins?

If you have launched a D2C apparel brand, what do you wish you had known before starting?
And honestly does this sound like a business with potential, or like something that sounds great in a pitch deck but is difficult to make commercially viable?
I’m particularly interested in hearing from people who have actually bought, built or operated fashion/D2C brands, rather than generic opinions about sustainability.

Brutal honesty welcome. I’d much rather hear “don’t do this” now than after putting significant money into it.

Submitted October 1, 2026 at 01:42AM by No_Strawberry122 https://ift.tt/C6Ea9D5

Acquired Funk

https://ift.tt/kQ9uloR

Submitted September 30, 2026 at 10:36AM by girlconcurlz https://ift.tt/ZOhCoFB

What do you wish existed to make mending clothes easier?

Hi! I’m working on a personal passion project related to clothing repair and reuse, and I’m trying to understand people’s experiences with mending
For those of you who repair your clothes, or even those who would like to but don’t have much sewing experience
If there were an easier way to repair damaged clothing without needing advanced sewing skills, what would you want it to be able to do?
What would make repairing something feel less difficult, time-consuming, or intimidating?
I’d really appreciate hearing your experiences and ideas! I’m not looking for specific products or recommendations, just interested in what people actually find useful

Submitted September 30, 2026 at 10:18AM by Patchitup2827 https://ift.tt/McY13zQ

is it worth paying more for ethically made alt fashion?

i know this sub tends to be pretty anti-fast-fashion, and I feel the same way, but i have been going back and forth on something and would love some honest opinions.
i mostly wear alt and vintage inspired styles, and lately i have been trying to buy more ethically made pieces. problem is the price difference. dress from a small ethical brand can easily cost three or four times more than similar fast fashion version.

i understand what you are paying for, better labor conditions, better materials, and production model that is less harmful. But visually, the cheaper version can sometimes look almost identical, and i am not exactly wealthy.

For those who switched to ethical brands, did you notice enough of a quality difference to justify the extra cost, or does most of the premium come down to the values behind the purchase?

Submitted September 30, 2026 at 03:07AM by Repulsive-Emotion800 https://ift.tt/QoEsOTJ

A less expensive paloma wool?

any brands that come to mind? :3

Submitted September 29, 2026 at 11:22PM by ParkAromatic930 https://ift.tt/qCIWJwM

Lucy and yak discount code 15% off

Here’s my discount code if anyone needs one! https://lucy-yak.mention-me.com/m/ol/lp0ba-raquel-ramirez

Submitted September 29, 2026 at 01:22PM by wermitz https://ift.tt/k4vjD3B

Weekly survey request thread

Please feel free to post as many surveys as you'd like in this thread. This post will repeat every week on Tuesdays at 8 am CST.

Submitted September 29, 2026 at 09:00AM by AutoModerator https://ift.tt/CigZBKV