Dear all, currently i am writing the proposal for my undergraduate thesis. I am doing research on sustainable fashion. To be more specific, i want to find out how a deadstock disclosure by brands themselves would affect the attitude of consumers. (so consumers would get to know what brand do with clothes that is unsold etc.)This would be in the form of a law/regulation. It is just a potential solution to todays not so sustainable consumer behaviour. So my research wants to find out if such a disclosure would be a good idea. I want to investigate the attitude by conducting a survey among consumers thats divided into three dimensions (the three components that form an attitude. )
Since i want to measure the effect of something, i have to measure the attitude before and after such a deadstock disclosure. i want to do this by measuring their attitude by asking questions divided among the three dimensions. Then i want to implement some screenshots of fast fashion chain look a like websites, stating that they burn unsold clothing for example. (these will be fake websites, since the regulation is not in place yet). then i would like to ask attitude questions again.
I was hoping if any of you knew what this type of survey i am planning to conduct is called and if any of you have other tips on how to do this research that would be great. Thank you in advance!
Submitted September 26, 2021 at 08:50AM by worstbff https://ift.tt/3udA9bv
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