Judging Brands' Sustainability Claims: Here's How You Can Do It

I've been reviewing a bunch of fashion brands' sustainability claims. Given that there is no complete definition for sustainable clothing -- sourcing materials, producing garments, selling, and reusing -- I thought I'd put together a concept to test.

Here it is:

https://wearendless.com/brand-maturity

This is based on my decade of experience working in sustainable retailing and ethical sourcing, plus my review of clothing brands' current sustainability efforts.

Feel free to use it, link to it, and give me your feedback. I'm all ears.

Submitted February 12, 2020 at 03:33PM by escfastfashion https://ift.tt/2HgYtBL