Hello! I am currently helping an upcoming sustainable urban/streetwear brand with forming their message and story to the public. I hope that some of you can help me think on some questions. Even if you just want to answer one or 2 questions it's highly appreciated!:
- When buying fashion, what are the most prominent factors for you to decide on purchasing a clothing piece? (is sustainability for example more important than style?)
- What are the best ways for a sustainable brand to convince AND reach the consumers who are not so aware about the impact fast fashion has on climate and people? (how to best deliver the huge amount of information of 'why fast fashion is wrong')
- For those of you who are into streetwear/urban clothing or know people who are: what are the most important factors in your or other's decision process for purchasing this style?
- For most of us who first bought fast fashion before they changed to sustainable/ethical wear: what was your turning point and how did you get to know about sustainable fashion brands?
All answers are highly appreciated! If you're interested in knowing more about this sustainable streetwear brand, let me know and i can send u the link in a chat message.
Submitted June 20, 2021 at 05:52PM by GaBla95 https://ift.tt/3gESf18
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