Tuesday, April 30, 2024

Do certifications hold weight, or should we become sustainability detectives?

Hey guys! When was the last time you checked for sustainability certifications while buying a product? I am currently torn between two brands to get a hoodie, one of which has a Leaping Bunny certification, and the other brand on which I have first-hand knowledge of amazing behind-the-scenes sustainability practices.

I think that certifications might be helpful to see a company's efforts, but they often paint an incomplete picture. They might showcase responsible waste management within the company itself, but what about their supply chain, sourcing, energy usage? There’s just so much we don’t know.

Certifications are like colorful banners at a carnival that draw attention away from the true condition of the building behind them.

What do you think? would you trust the brand with the certifications or do your own research?



Submitted April 30, 2024 at 11:12AM by SustainableSiren https://ift.tt/ypjJNYW

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